Campari is a contemporary classic. The recipe has remained unchanged since it originated in Novara, Italy in 1860. Campari is an aperitif obtained from the infusion of bitter herbs, aromatic plants and fruit in alcohol and water. Campari, with its distinct color, aroma and flavor, has been a symbol of passion expressing itself in terms of seduction, sensuality and often transgression. Campari with ice is a perfect aperitif. For a cocktail, mix Campari with orange or grapefruit juice or just soda water and a lime twist.